As part of its commitment to creating a better world, Luenthai incorporated into its production lines the waterless fabric coloring and printing technology of the world-leading textile innovation and solutions company NTX.
The eco-friendly NTX Cooltrans coloration technology precisely and accurately colors nearly any fabric material without heat, reducing water use by 90 percent. Through a joint venture with NTX, Cooltrans was installed in Luenthai’s Cambodia fabric mill, with the Vietnam mill slated to follow suit next month.
Luenthai has also introduced its exclusive on-demand printing technology HeatTranX, a fully automated and digital, non-toxic printing solution that replaces traditional screen printing. While traditional screen printing uses volatile organic compounds (VOC) that are very harmful to the environment, HeatTranX uses zero VOC.“We invest significantly in sustainability because we also consider the sustainability goals of our clients,” said CEO Raymond Tan. “We go beyond standard initiatives such as using solar energy, saving water, saving power, and other things. We looked at the core of what we do and saw how our industry contributes to pollution. We wanted to change it and set the industry standard by using waterless technology.”Once a family-run enterprise that turned public in 2004, Luenthai boasts an extensive portfolio comprising fashion and sleepwear, activewear, outerwear, casual knits, woven wear, accessories, and more.
Aside from apparel and accessories, Luenthai also produces personal protective equipment (PPE) and medical-grade reusable masks, marketed under the 10A brand. Pushing the boundaries of nanofiber technology applications for PPE, Luenthai developed one of the few respirators in the market that meet World Health Organization performance standards.
With manufacturing facilities in China, Cambodia, Bangladesh, the Philippines, Indonesia, Vietnam, India, and Myanmar, Luenthai has the capability to meet the huge demands of some of the world’s leading lifestyle and fashion brands.“It is not an easy task to manage the production of diverse product lines across multiple locations, but we are confident of our ability to deliver quality products to our customers,” Tan said. “The customer is always our priority. Rather than providing a fixed set of services, we go to them and ask what they need from us, and then we build from there.”